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Sales Management & Reporting

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Accurate visibility accelerates sales volume
No matter the size of its sales team, a broadcaster needs to optimize sales efforts. ProTrack provides the timely information about avails required to take decisive steps and maximize contract value. And because ProTrack maximizes communication between traffic, operations, and accounting, sales staff can remain forward-looking toward new revenue goals knowing that the management of invoicing doesn't require their constant oversight.

  • Definable pacing and revenue reports
  • One Contract, One Invoice functionality (radio, TV, print, online, etc.)
  • Multiple revenue designations: new, incremental, renew, trade, or others

You can't plan for what you can't see
Sales managers can examine activity with the greatest degree of reporting flexibility: by rep, by client, by program, and many other configurations. Real-time inventory management provides the visibility the sales team needs to be responsive to advertisers, providing value to stakeholders and delivering value to the broadcaster's bottom line.