Automation Integration

Managing the details so you don't have to
We have continually refined ProTrack's integration potential, building on a two-decade track record to set new levels for efficiency. Integration of the automation system into the rest of the broadcast operation prevents the need for staff to be diverted by tasks such as play-list export and as-run import. Managing the scheduling of last minute spots, routine schedule changes, and media management tasks immediately benefit from the improved communications ProTrack delivers.

Connecting operations upstream to sales and downstream to accounting
The increased level of communication between systems that ProTrack facilitates has a powerful result: master control is extended directly to the desks of your traffic personnel. Your automation system will remain reliably in sync, making media timing and media management practically an afterthought. Workflow and program management functions will be fully optimized by reducing the hands-on roles required to keep automation on track with sales, traffic, and accounting.